Browsing All Posts published on »April, 2015«

Who’s responsible for social?

April 13, 2015

0

“Car manufacturers including Hyundai and Ford Motor have embraced social media and spend tens of millions of dollars on sophisticated marketing campaigns. Yet many of their local dealers barely maintain a Facebook page.” – New York Times … and I think that’s ok. Let’s take a closer look. Would you rather be a fan of […]

Putting your Soul into social media

April 9, 2015

0

SoulCycle seems to have cracked the code in so many ways. They’re getting people pumped about fitness – enough that they lay down a hefty chunk of money to get into a studio and sweat their buns off. They’re also using social media to make the spinning public feel like they have a relationship with […]